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A free Environment and Sustainability business symposium forms a key pillar of the programme at the upcoming Malvern Festival of Innovation.  Thought leaders from London and the Midlands will feature in the line-up that will take place at the Coach House Theatre in Great Malvern on Friday 11th October.

Anna Bright, Chief Executive of Sustainability West Midlands, will provide an overview of current regional innovation activity whilst sharing case studies of local sustainable innovation successes.

Professor John Bryson from the Department of Strategy and International Business at the University of Birmingham will speak about citizen-led innovation at a community level and how this can lead to new business opportunities. Then Beverley Nielsen, an Associate Professor/ Executive Director of IDEA (Institute for Design & Economic Acceleration) at Birmingham City University (BCU) will highlight how small businesses can build success on design and innovation, being mindful of the need to scale sustainably and to offer products and services that do not exacerbate the environmental issues that we are all becoming acutely aware of.

This year, the Festival is in collaboration with business mix, a consultancy based in London with a wealth of experience working with exciting new start-ups and scaleups. One such company is WESAF Energy that is introducing appropriate new energy-generating and distribution technology into communities in Africa. Their CEO Marvin Tabi will highlight their work and the opportunities open to technology
providers in the West Midlands keen to help address these emerging markets. The day will round off with two further inspiring talks. Philip Mossop, the founder of, will speak about his passion for dealing with environmental issues and his latest venture that illustrates the potential of thinking in terms of a circular economy. And then Tom Levitt, consultant on responsible business and the author of ‘The Company Citizen: Good for Business, Planet, Nation and Community’ will reinforce the role of business in tackling environmental and sustainability issues. Dr Adrian Burden, Festival Founder, explains “With a growing need to address climate change, pollution and waste, businesses will need not only to do things differently in the future, but their leaders will need to foster a culture of both sustainability and innovation. The best way forward is to learn from others and so a symposium like this is a great way to share ideas, insights and opportunities.” Malvern-based consultancy Quest for Future Solutions have kindly helped to curate the Environment and Sustainability symposium and will also be on-hand to answer questions and steer the debate. More details about the full Festival programme are
available at Malvern Festival of Innovation.

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