Winter Glow First Look: West Midlands’ Most Magical Festive Experience Opens its Doors

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Santa presenting children gifts at Winter Glow

Winter Glow, the biggest Christmas event in the Three Counties, opened its doors at the Malvern Showground on Friday to officially start the Christmas season. The event, which is open until Saturday 6 January 2024, offers a host of magical experiences for families and friends to enjoy.

This year’s opening weekend was Winter Glow’s biggest yet with thousands of local families attending for festive fun. See the images below to get a feel for the festive magic.

Chris Gage, Senior Manager at Winter Glow, comments: “We’re delighted to have opened the doors to the region’s very own Christmas wonderland. Opening weekend was a huge success and it was incredibly special to kickstart the festive season for thousands of families across the Three Counties. With many more guests due to join us over the next six weeks, it’s set to be the most magical Christmas yet. Plus, there are still limited tickets available for local families who haven’t secured their spot yet.”