From festive feasts to merry markets, residents are being encouraged to get in the festive spirit as a new Christmas campaign arrives across the district.
It’s officially the festive season and our town centres have everything you need to get you and your family in the spirit of Christmas, including a free family trail, free parking and lots of things to do and see. This page provides you with all the information you need to easily shop, dine and enjoy in our five town centres – Great Malvern, Barnards Green, Malvern Link, Tenbury Wells and Upton upon Severn.
Christmas Shopping Around The Malverns
Start planning where to do your Christmas shopping with our handy guide to promote our wonderful independent shops across the towns. Please continue to support your local traders and shop locally for everything you need to prepare yourself for Christmas.
Click on the links below to find out about what shops are on offer in each town, or shop by store type here.
Whether you’re meeting a friend for mulled wine or planning an annual family get together, take a look at our many delicious independent hospitality venues located within our town centres and beyond. Please click on the links below.
Activities & Events in Our Town Centres
From Christmas parades to Panto’s, our towns have lots of events, markets and shows planned to keep you entertained throughout the festive period. Head to our ‘What’s on’ page to help you plan your days and evenings out. We know that your activities budget might be squeezed this year, so we have put together a list of FREE things to do in our Town Centres.
Free Family Trail
From Friday 25 November, in each town centre, there will be a free digital trail for the whole family to enjoy. It’s an interactive adventure with fun, games, music and riddles where you will need to find the posters and watch the videos. If you’re not digitally minded, there’s a map you can pick up too so that everyone can take part.
The Elf Adventure Trail features Tiny the Elf beaming into the Malvern Hills all the way from the North Pole. He will teach children the key skills needed to become one of Santa’s Elves. They will learn the special Elf handshake, ‘Elf and safety’, for when sorting presents, and the legendry Elf March which all Elves use as their Christmas anthem. Then Tiny the Elf will lead children on their Elf Adventure, giving them riddles to solve which lead them onto the next clue and ultimately, they must solve his word puzzle to be certified as honorary Elves and receive their certificate of achievement.
FREE Parking in Town Centres
Free parking is available 3pm-11pm every day between 1-24 December in all car parks owned by Malvern Hills District Council. This is to provide an extra boost to local businesses and help you enjoy our town centres without the need to rush back to your car.